Performance Report
Lifestyle
Smiles
Digital Marketing Report
May 2026
Brighton, Australia
AUD (A$)
01
Search Console · GA4 · Keyword data
02
Campaigns · Conversions · Spend
03
Facebook · Instagram · Results
04
All channels combined · MoM
Prepared by
Sophion
lifestylesmiles.com.au
Confidential · May 2026
Lifestyle Smiles — Performance ReportBrighton, Australia  ·  AUD (A$)  ·  May 2026

SEO

SEO
HubSpot manual entry required: Organic bookings (web & GBP) must be pulled from HubSpot CRM before sharing with client.
Organic Bookings (Direct web traffic & Google Business Profile)
Not available
⬜ Provide HubSpot organic data
Jun
May
HubSpot
Avg Search Position
(Search Console)
29.5
⚠ Dropped from 22.8 in April
Gained
34
Lost
11
Manual
Organic Traffic Volume
(May 2026 vs April 2026)
885
+7.7% vs April (822)
Jun
885
May
822
GA4
Month-on-Month Comparison
MetricMay 2026Apr 2026MoMSource
Organic Bookings (Web + GBP)No data availableHubSpot
Organic Sessions (GA4)885822+7.7%GA4
Keyword Movement Detail
🔍Top keyword position changes
12 keywords
KeywordClicksImpressionsCTRAvg Position
dental bridge cost151,0841.38%13.7
dentist brighton101,0090.99%7.8
teeth whitening for sensitive teeth104772.10%4.5
veneers cost71,7890.39%9.7
veneers cost melbourne69200.65%2.0
dental bridge cost melbourne65981.00%7.6
invisalign melbourne54,7690.10%9.3
brighton dentist51,1870.42%9.3
cost of dental bridge5905.56%9.4
dentist in brighton42711.48%5.1
Top Performing Pages
📄Top pages by organic clicks — May 2026
10 pages
PageClicksImpressionsCTRAvg Position
Dental Bridge Cost Melbourne24615,5201.59%15.7
Homepage18937,8710.50%32.1
Google Business Profile link1456,1742.35%4.5
Veneers Cost Melbourne6140,9110.15%18.4
Bottom Teeth Veneers543,3341.62%6.1
Loose Permanent Tooth5313,6060.39%9.4
Missing Front Tooth (Implants)533,8321.38%7.5
Alternatives to Braces (Invisalign)4715,9530.29%12.6
Filling a Tooth Gap449,6150.46%18.5
Teeth Whitening Sensitive Teeth403,5411.13%12.1

Google Ads

G+
HubSpot manual entry required: Bookings & enquiries must be pulled from HubSpot CRM. Conversions, clicks & budget are from Google Ads directly.
Booking from campaigns
6
3 Dental + 3 General Dentistry
HubSpot
Enquiries generated
21
No April data to compare
HubSpot
Conversions Updated as per Google Ads data.
72
+166.7% vs April (27)
May
72
Apr
27
Google Ads
Clicks on the ad campaigns as per Google Ads data.
1,027
+180.6% vs April (366)
May
1,027
Apr
366
Google Ads
Budget spent for the month.
A$5,251.95
+53.1% vs April (A$3,429.40)
May
A$5,252
Apr
A$3,429
Google Ads
Cost per Conversion
A$72.94
-42.6% vs April (A$127.01)
May
A$72.94
Apr
A$127.01
Google Ads
Month-on-Month Comparison
MetricMay 2026Apr 2026MoMSource
Booking from campaigns6No April dataHubSpot
Enquiries generated21No April dataHubSpot
Conversions (Google Ads)7227+166.7%Google Ads
Clicks on ad campaigns1,027366+180.6%Google Ads
Impressions10,5053,677+185.7%Google Ads
Budget spentA$5,251.95A$3,429.40+53.1% spendGoogle Ads
Avg CPCA$5.11A$9.37-45.5% (improved)Google Ads
Cost per ConversionA$72.94A$127.01-42.6% (improved)Google Ads
Campaign Breakdown
🔍Search campaigns
3 campaigns
CampaignStatusClicksConversionsSpendCost/ConvBookings
Dental Implants | SearchActive79425A$2,515.89A$100.643
General Dentistry | SearchActive23347A$2,736.06A$58.213
Invisalign | SearchPaused00A$0
Veneers | SearchPaused00A$0

Meta / Social Ads

f
HubSpot verification required: Actual bookings must be confirmed in HubSpot CRM before sharing. Leads, clicks & budget from Meta Ads Manager.
Bookings (Need to check HubSpot for actual bookings)
Not available
⬜ No source tracking yet
Jun
May
HubSpot
Leads (Generated leads through campaign)
6
New channel — May 2026
Jun
6
May
Meta Ads
Clicks on the Ad Campaigns
445
New channel — May 2026
Meta Ads
Budget spent for the month.
A$2,313.03
New channel — May 2026
Meta Ads
Cost per Result
A$188.80
New channel — May 2026
Meta Ads
Month-on-Month Comparison
MetricMay 2026Apr 2026NoteSource
Bookings (HubSpot verified)No source trackingHubSpot
Results / Leads6New channelMeta Ads
Link Clicks445New channelMeta Ads
Impressions37,182New channelMeta Ads
Reach19,316New channelMeta Ads
Budget SpentA$2,313.03New channelMeta Ads
Cost per ResultA$188.80New channelMeta Ads
Campaign Breakdown
📺Lead generation campaigns
3 campaigns
CampaignStatusReachClicksImpressionsSpendResults
LSS Lead | May 5 | Instant FormActive4,264907,894A$498.53
LSS Lead | May 08 | WebsiteActive9,57122419,323A$1,132.796
LSS Lead | May 08 | Website – CopyActive5,4811319,965A$681.71

Total Paid

Σ
All Paid Channels Combined — May 2026
Total Bookings
6
6 confirmed (HubSpot)
Total Leads / Enquiries
21
21 via HubSpot CRM
Total Clicks
1,472
G.Ads 1,027 + Meta 445
Total Budget Spent
A$7,564.98
G.Ads A$5,252 + Meta A$2,313
Total Conversions
78
G.Ads 72 + Meta 6
Blended Cost/Conv.
A$1,260.83
A$7,564.98 ÷ 6 bookings
Google Ads Summary
Booking from campaigns
6
3 Dental + 3 General Dentistry
Jun
6
May
5,653
HubSpot
Conversions Updated as per Google Ads data.
72
+166.7% vs April (27)
Jun
3,598
May
2,080
Google Ads
Budget spent for the month.
A$5,251.95
+53.1% vs April (A$3,429)
Jun
A$84.2K
May
A$70.1K
Google Ads
Meta / Social Ads Summary
Bookings (Need to check HubSpot for actual bookings)
Not available
⬜ No source tracking
Jun
May
HubSpot
Leads (Generated leads through campaign)
6
New channel — May 2026
Jun
6
May
Meta Ads
Budget spent for the month.
A$2,313.03
New channel — May 2026
Jun
A$62.4K
May
A$53.3K
Meta Ads
Month-on-Month — All Paid Channels
MetricChannelMay 2026Apr 2026MoM
Total BookingsG.Ads + Meta6No April data
Total EnquiriesG.Ads + Meta21No April data
Total ClicksG.Ads + Meta1,472366+302%
Total Budget SpentG.Ads + MetaA$7,564.98A$3,429.40+121% spend
Google Ads ConversionsGoogle Ads7227+166.7%
Meta ResultsMeta Ads6New channel
Cost per BookingCombinedA$1,260.83No April data
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